Month: February 2017

Little Ondine Nail Polish – A Nontoxic Alternative!

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Painting your nails is a favorite past time for a lot of people. I find the whole process actually pretty relaxing if I have time to sit down and do it properly. If I had it my way, I would have my nails painted at all times – I just love the way they look with a bit of color on them. However, there are definitely some things I do NOT like about painting my nails:

  • the fact that I have to make sure I have proper ventilation so I am not breathing in the absolutely toxic-smelling fumes
  • waiting for the paint to dry – I have no patience for this
  • having to use acetone or another harsh chemical to effectively remove all of the polish once it has begun to chip
  • thinking about how many potential chemicals are being absorbed into my body through my nail beds (!!)

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Emma Watson Creates New Instagram to Promote Her Sustainable Fashion Picks

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I think it is pretty clear that I really admire Emma Watson. When I saw that she had created a new Instagram account to highlight the sustainable and ethical fashion she wears while promoting her new film Beauty and the Beast, I knew I had to write about it.

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Conscious Living 101

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What is conscious living? To me it means looking past material goods, past my never-ending To-Do list, past the current woes facing the world today, past the things that I cannot control. It means taking small, everyday steps to living more deliberately and intentionally, and therefore more ethically. I also think it’s about remembering how many random factors had to occur for you to simply exist and appreciating it. I think a lot of people forget that our Earth is the exception, not the rule.

Here are some quick tips that you can start incorporating into your ever day life to begin living more intentionally:

  1. Keep a journal – ideally try to write in it every night. Jot down everything you did that day.
  2. Try doing “Meatless Mondays” – even refraining from eating meat for one day a week can drastically reduce your carbon footprint.
  3. Set your alarm for 10 minutes before you are meant to be up and make yourself a cup of coffee. Enjoy it in silence and think about the day ahead.
  4. Take up yoga – there are so many free tutorials on YouTube. Or if you are like me and can’t seem to turn your mind off, try something a that you have to concentrate on a bit more. Barre seems to be the answer for me.
  5. Carry a book with you wherever you go – instead of pulling out your phone on the bus try reading a book, even if it’s just for five minutes.

H&M Conscious Award at the 2017 Elle Style Awards – Brilliant “Green” PR for an Unsustainable Company

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On Monday night, Elle Magazine held its annual Style Awards. I love seeing celebrities and fashion icons come out for this event. The outfits are always amazing and it’s less stuffy than something like the Grammys or Oscars. Since 2015, H&M has been a sponsor of the award show, complete with an award called the “H&M Conscious Award”, which is meant to honor someone working toward sustainability in fashion. Former recipients include actress Lily Cole and designer Alek Wek. This year the award was present to one of the founders of Fashion Revolution, Orsola De Castro. Fashion Revolution is a global campaign committed to raising public awareness about the social injustices and environmental destruction caused by global fashion supply chains.

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An Environmental Education – Books

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I LOVE TO READ and one of the best ways to become more compassionate about the environment is to get educated about it. Some of these I have read and some of them are on my list to read.

  1. Overdressed: The Shockingly High Cost of Cheap Fashion by Elizabeth L. Cline
  2. Why Women Will Save the Planet by Friends of the Earth
  3. Silent Spring by Rachel Carson
  4. To Die For: Is Fashion Wearing Out the World? by Lucy Siegle
  5. How To Be Alive: A Guide to the Kind of Happiness that Helps the World by Colin Beavan
  6. Food Choice and Sustainability: Why Buying Local, Eating Less Meat, and Taking Baby Steps Won’t Work by Richard Oppenlander
  7. Soil Not Oil: Environmental Justice in an Age of Climate Crisis by Vandana Shiva
  8. Invisible Hands: Voices from the Global Economy by Corinne Gloria
  9. Green is the New Red: An Insider’s Account of a Social Movement Under Siege by Will Potter
  10. No Impact Man by Colin Beavan

ZADY End of Season Sale

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Zady is an online retailer that is described as “the Whole Foods of apparel” by its founders. The antithesis of fast fashion, the company values transparency, ethical fabric sourcing, and workers’ rights. If you are looking for well-made pieces that will add value and functionality to any wardrobe, look no further than Zady. Each piece is designed and crafted to LAST. Yes, the items will set you back quite a few pennies. We are unfortunately not at a stage where sustainable fashion can be produced inexpensively. BUT Zady has just announced that it is currently offering 40% off ALL of the items listed on its website! All you have to do is plug in the code WINTERSALE at checkout and you are good to go.
Most people, myself included, came to hear about Zady after Harry Potter actress Emma Watson wore a top and skirt by the brand to give her gender equality speech at the 71st United Nations General Assembly in September 2016. She then went on to continually post photos of her wearing the brand on her Instagram, announcing that Zady had created a capsule collection in her honor. I don’t think a brand could ask for better PR. Emma Watson currently has over 20 million followers on Instagram. Using Emma Watson allowed the brand to reach the millennial audience that it would have had a difficult time reaching without her. It also help to show to the general public that sustainable fashion does NOT mean you cannot be fashionable. I may or may not have picked up the turtleneck she wore while giving her speech…
Go ahead and check out the site for yourself if you are looking to add some good vibes to your wardrobe!

Let’s Meet Again

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I started this blog two years ago. Many things have changed since then. I’ve graduated college, started a real office job, quit said office job, moved to London, U.K., and started working towards an MA in Public Relations & Advertising. I’ve also made it a point to become as socially conscious as I can. This means trying to live as intentionally and as ethically responsible as possible. The biggest hurdle I have found is shopping less – no more fast fashion for me. In college, fast fashion was my everything. I could go into H&M or Forever 21 each week and find something new to buy without much financial commitment. Heck I’ve even blogged about it! I was heartbroken to learn that fashion is one of the most environmentally damaging industries in the world. Only fossil fuel industry and the livestock industry beat it. So, I’d like this blog to focus on fashion as a force for GOOD. I want to help people see that the ethical fashion industry doesn’t have to be expensive nor ugly.